As the founder of CRED Communications, Mandy thrives on the power of people. From linking great minds to sharing stories and giving voices volume, her nearly 20 years in public relations, communications and marketing has been fueled by her unwavering dedication to the industry, resulting in hundreds of multifaceted projects with clients including Comexposium, New World Development, Kerry Logistics, DiningCity, Concept Creations, Lindt, Foodpanda, Holiday Inn, Anytime Fitness and projects run by the Scottish Government, Korean Government, Hong Kong Government and Tas'manian Government. Mandy’s success stems from her love of championing international brands in refreshing and compelling ways. Her innovative initiatives and impactful ideas have captured attention in Hong Kong and overseas and she has been invited to speak at the EU and in Sweden to share her experience with industry leaders. Mandy founded boutique communications agency CRED Communications in 2010. CRED's client servicing covers everything from FMCG to restaurants, wines and spirits, retail, travel, fashion and lifestyle and health and beauty. They successfully develop and deliver streamlined strategies, campaigns and communications that connect audiences with dynamic and intelligent brands in Hong Kong and Asia Pacific. Active in the creative community, Mandy’s involvement with CreativeMornings, mentorship programmes, charities and artists are both a professional endeavour and personal passion. Mandy is currently a global affiliate of the Chartered Institute of Public Relations and ensures that her team receives training from this accredited organisation.
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